AI Visibility Audit · Olaplex · olaplex.com

Win your customers on AI engines

See how often ChatGPT, Perplexity and Gemini recommend Olaplex when shoppers ask what to buy, and exactly how to become the answer they get.

ChatGPT

Perplexity

Gemini

Olaplex is a default AI recommendation in its category.

Measured live across ChatGPT, Perplexity & Gemini on the real questions shoppers ask before they buy.

Ranked #12 of 240 in AI visibility· #2 in Beauty & Personal Care

AI Visibility Grade

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83/100

Visibility score

11%

Share of voice

87%

AI mention rate

🔒

Weakest engine

Strategy insight

Olaplex holds baseline visibility. The upside is turning “mentioned” into “recommended” on the highest-intent buyer queries.

Multi-engine visibility matrix

How each AI engine sees Olaplex. Gemini is shown free; unlock the report for ChatGPT & Perplexity.

Engine	Visibility	Mention rate	Sentiment	Top source
ChatGPT	🔒	🔒	🔒	🔒
Perplexity	🔒	🔒	🔒	🔒
Gemini	100/100	100%	🔒	🔒

AI mention rate

How often Olaplex appears when shoppers ask, across every query and engine.

Mention rate by engine

ChatGPT

🔒

Perplexity

🔒

Gemini

100

Answerability score

How findable and citeable Olaplex’s content is when AI composes an answer. A blend of mention rate, share of voice, and own-site citations.

47/100

What feeds this score

Mention rate

Share of voice

Own-site cited

Where Olaplex wins today

✓What are the best shampoos and conditioners for strengthening damaged hair?

✓Which hair treatments provide the best shine and smoothness for frizzy hair?

✓What are the top products for maintaining color-treated hair integrity?

The gaps costing you answers, and how to fix them, are in the

Query breakdown

🔒 Locked

The 5 buyer questions we ran live across ChatGPT, Perplexity & Gemini. See how each engine answered, word for word, in the full report.

What are the best hair care products for achieving defined curls?🔒 Locked

What are the top products for maintaining color-treated hair integrity?🔒 Locked

How does Olaplex N°.3PLUS compare to other deep conditioning treatments?🔒 Locked

What are the best shampoos and conditioners for strengthening damaged hair?🔒 Locked

Which hair treatments provide the best shine and smoothness for frizzy hair?🔒 Locked

🔒

Unlock the full report for Olaplex

🔒 Locked

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Everything you need to win Olaplex's customers on AI

Create a free account to unlock the full report and see exactly what to fix.

✓Which brands AI recommends instead of you
✓Full ChatGPT & Perplexity scores, query by query
✓Brand sentiment: how AI describes you, in its own words
✓Every source AI cites (40 analyzed)
✓Technical crawl: llms.txt, schema & AI-crawler access
✓Hallucination & brand-protection check
✓The full optimization roadmap, plus agents that run the fixes

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Optimization roadmap

The highest-impact fixes to get AI recommending Olaplex, derived from the real gaps above.

1Earn citations on the high-authority sources AI pulls from in this category (Reddit, Wirecutter, YouTube).
2Add a schema-marked FAQ and clear product comparisons so engines can lift direct answers about Olaplex.

See the full 2-step plan, and let Auspex agents run the fixes, in the

Claim your brand

Unlock the full audit for Olaplex

Competitor breakdown, exact citations, per-engine visibility, technical and content fixes, and continuous tracking, plus agents that close the gaps for you and climb the industry leaderboard.

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One tap with Google · no password · no card

Method: each query run live against ChatGPT (GPT-4o), Perplexity (Sonar) & Google Gemini (2.5 Flash). Recommended = a top pick · mentioned = named · missing = absent. 40 citations analyzed.
Prepared by Auspex AI · useauspex.ai