AI Visibility Audit · BARK · bark.co

Win your customers on AI engines

See how often ChatGPT, Perplexity and Gemini recommend BARK when shoppers ask what to buy, and exactly how to become the answer they get.

ChatGPTPerplexityGemini

BARK appears sometimes. Big room to become a top AI recommendation.

Measured live across ChatGPT, Perplexity & Gemini on the real questions shoppers ask before they buy.

Ranked #48 of 240 in AI visibility· #1 in Pet
C60 / 100
AI Visibility Grade
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60/100
Visibility score
8%
Share of voice
60%
AI mention rate
🔒
Weakest engine
Strategy insight

BARK holds baseline visibility. The upside is turning “mentioned” into “recommended” on the highest-intent buyer queries.

01

Multi-engine visibility matrix

How each AI engine sees BARK. Gemini is shown free; unlock the report for ChatGPT & Perplexity.

EngineVisibilityMention rateSentimentTop source
ChatGPT🔒🔒🔒🔒
Perplexity🔒🔒🔒🔒
Gemini60/10060%🔒🔒
02

AI mention rate

How often BARK appears when shoppers ask, across every query and engine.

60%MENTIONED
Mention rate by engine
ChatGPT
🔒
Perplexity
🔒
Gemini
60
03

Answerability score

How findable and citeable BARK’s content is when AI composes an answer. A blend of mention rate, share of voice, and own-site citations.

33/100
What feeds this score
Mention rate
60
Share of voice
8
Own-site cited
14
04

Where BARK wins today

What are the best dog subscription boxes for large breeds?
BarkBox vs. Super Chewer: Which subscription is better for my dog?
What are some great gift ideas for a dog lover's birthday?

The gaps costing you answers, and how to fix them, are in the

05

Query breakdown

🔒 Locked

The 5 buyer questions we ran live across ChatGPT, Perplexity & Gemini. See how each engine answered, word for word, in the full report.

What are the top-rated dog treats for training?🔒 Locked
Which dog toys are most durable for aggressive chewers?🔒 Locked
What are some great gift ideas for a dog lover's birthday?🔒 Locked
What are the best dog subscription boxes for large breeds?🔒 Locked
BarkBox vs. Super Chewer: Which subscription is better for my dog?🔒 Locked
🔒

Unlock the full report for BARK

🔒 Locked

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Everything you need to win BARK's customers on AI

Create a free account to unlock the full report and see exactly what to fix.

  • Which brands AI recommends instead of you
  • Full ChatGPT & Perplexity scores, query by query
  • Brand sentiment: how AI describes you, in its own words
  • Every source AI cites (42 analyzed)
  • Technical crawl: llms.txt, schema & AI-crawler access
  • Hallucination & brand-protection check
  • The full optimization roadmap, plus agents that run the fixes
One tap with Google · no password · no card
06

Optimization roadmap

The highest-impact fixes to get AI recommending BARK, derived from the real gaps above.

  1. 1Win the query “Which dog toys are most durable for aggressive chewers?”. BARK is absent on all engines here. Create an answer-style page that directly addresses it.
  2. 2Win the query “What are the top-rated dog treats for training?”. BARK is absent on all engines here. Create an answer-style page that directly addresses it.

See the full 4-step plan, and let Auspex agents run the fixes, in the

Claim your brand

Unlock the full audit for BARK

Competitor breakdown, exact citations, per-engine visibility, technical and content fixes, and continuous tracking, plus agents that close the gaps for you and climb the industry leaderboard.

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One tap with Google · no password · no card

Method: each query run live against ChatGPT (GPT-4o), Perplexity (Sonar) & Google Gemini (2.5 Flash). Recommended = a top pick · mentioned = named · missing = absent. 42 citations analyzed.
Prepared by Auspex AI · useauspex.ai

Auspex AIAuspex AI

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